Samsung has filed a trademark application with the European Trade Mark and Design Network for Bixby’s logo. Bixby is Samsung’s AI voice assistant for upcoming premium flagship Galaxy S8.
The application with the European Trade Mark and Design Network shows the Bixby logo which resembles the alphabet ‘B’ and numerical ’8′. This I think should be because B stands for Bixby and 8 for Galaxy S8.
The new trademark application description, with application number 016343931, closely matches to that of Bixby’s trademark application. Thus, we can safely assume it to be Bixby’s logo.
Yesterday, another trademark filing by Samsung with the European Intellectual Property Office for Samsung Hello was spotted. Samsung Hello seems like AI-powered Google Now-like service for Galaxy S8 and S8 Plus.